There are many sports, events and streams to keep track of during the Olympics. "OLI" is here to help. 

NBC Universal introduces OLI, an AI-powered logic system that helps viewers seamlessly find what they want to watch throughout the Paris Olympics. 

Viewers can turn to OLI to ask questions about programming including real-time schedules of events, teams, athletes and countries. Developed in partnership with Huge, a design and technology company, OLI can synthesize options and recommend personalized viewing based on the time of day and time zone.

Users navigating websites in the United States, including NBCOlympics.com. NBCSports.com, NBC.com, USANetwork.com, and Today.com can ask questions to OLI to find up-to-date information on Paris Olympics programming. 

Using natural language chat, OLI is able to inform a user when and where they can watch Olympic events across NBCU's broadcast and cable channels, as well as on Peacock. 

For example, if a viewers want to know when the 3x3 basketball competition begins, OLI might say "You're in luck! The men's and women's pool play begins at 11:30 a.m. ET today live on USA Network and Peacock."

Additionally, OLI can synthesize personalized best viewing options for users depending on the time of day, time zone and event schedule.

“The Paris Olympics are appointment viewing this summer, and ensuring viewers in the United States can quickly and easily find the sports, athletes, and countries they want to watch at any given moment is essential to our coverage,” said Jenny Storms, Chief Marketing Officer, Entertainment and Sports, NBCUniversal. “With literally dozens of Olympic events happening simultaneously and thousands of hours of programming, we are leveraging innovative technologies to solve for a true consumer need. OLI is implemented across web platforms to simplify the viewer experience and allow fans to seamlessly access the events they love.”