Entering the Paris Olympics, there were plenty of stories covering the medals that would be issued and the small piece of the Eiffel Tower that each medal contains. 

But during the Games, the biggest question about the medal ceremonies is all about the additional mysterious gift that is presented to every medal winner. 

What's in the box?

The other reward is a long, skinny box that contains the official poster for the event, which was designed by Ugo Gattoni. 

The poster was first unveiled in March. Illustrator Gattoni spent almost 2,000 hours and four months creating the colorful poster that is full of symbolism and intricate details.

The entire poster was done by hand, which is why each character in the crowd is unique.

If athletes look closely, they will find that eight mascots are hiding within the posters. 

In additions to the poster, winners receive one additional gift (though not on the podium). Athletes are given a gold, silver or bronze medal-winning mascot. The medal emblem is sewn onto the front of the Phryge to serve as another reminder of their incredible accomplishment.